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There is now intense debate about the role of the traditional office and its future. The last months have proven that remote working at scale is not only possible but also efficient, cost-effective, good for business, good for the employee [...]

All brands desire to increase in loyalty, sales volumes, profitability and margins. Their desire to understand the consumer and create experiences has never been stronger or more needed. Covid-19 has had an immediate impact on the global economy and will [...]

I recently read that Satya Nadella, CEO of Microsoft Corporation, quoted a fascinating static. Every day, every hour, 40 terabytes of data generated every hour in retail. That is 40,000,000,000,000 bytes per hour or 350,400,000,000,000,000 per year. The amount of [...]

I read a fascinating article by mycustomer.com focused on the investment costs of customer experience technology. Research has shown that this year a massive $508 billion will be spent on CX technologies, with the retail and financial sectors being the [...]

Experience is the new status symbol of today's generation. But experience is also the new product because it is no longer about selling a product or a service for yourself. It is about emotions and feelings that we connect customers, [...]